True Blue CommunicationsTrue Blue CommunicationsTrue Blue CommunicationsTrue Blue Communications
  • Home
  • About
    • About Us
    • Our Team
      • Noelle Fox, APR
      • Kasey Brennan
  • Services
    • Our Services
      • News Media Relations
      • Content Marketing
      • Communications Strategy & Planning
  • Clients
  • Blog
  • Peaceful PR
  • Contact

4 Benefits of Facebook Advertising for Business

    Home Content Marketing 4 Benefits of Facebook Advertising for Business

    4 Benefits of Facebook Advertising for Business

    By Noelle Fox | Content Marketing | Comments are Closed | 26 September, 2016 | 0

    Having a Facebook page gives your business an online presence and a way to engage customers, prospects and fans. However, while many businesses have a Facebook presence, not all use the valuable advertising tools that can exponentially increase page reach, following and engagement.

    If you’ve debated including Facebook ads in your social media strategy, below are four benefits that might sway you:

    1. Customized ads

    When you create a Facebook ad, you have the flexibility to choose from several different customized ads depending on your marketing objectives. You may choose to boost a specific post that is already performing well organically, or promote your page to generate more followers. Learn more about the different advertising options Facebook offers here.

    2. Cost-effective rates

    Facebook ads are very affordable because you control how much you want to spend and can choose how long you want them to run. Facebook never charges you more than your allotted budget. And, you can test different budgets until you determine what level of investment brings an acceptable ROI. Learn more about how Facebook bills for advertising here.

    3. Targeted reach

    According to Facebook, more than 1.4 billion people use the social platform to connect with what matters to them, and more than 900 million visit every day. That’s a lot of potential customers! With Facebook ads, you can narrow your reach based on people’s location, age, gender, interests and much more, making it easy to reach your ideal client. Learn more about how to choose the audience for your ads here.

    4. Measurable Results

    During the course of your ad run, Facebook provides updates on how your ads are performing. You can measure the results of your ads using Page Insights and Ad Reporting. These reporting tools show you the success of your ad and can help you determine how to proceed with future ads.

    Now that you know the benefits of Facebook advertising, it’s time to put it to the test! But with so many options, it’s easy to get overwhelmed. As part of our Content Marketing Services, we can manage all of your Facebook advertising. Contact us today to learn more.

    ads, Facebook, social media

    Related Post

    • 4 Social Media Tips for Dentists

      By Noelle Fox | Comments are Closed

      For many dental professionals, social media is unfamiliar territory. There are several aspects of social media that inhibit dentists from using it, the most common being that theyRead more

    • 6 Steps for a Successful E-Newsletter Program

      By Noelle Fox | Comments are Closed

      One of the best ways to connect with your audience is through the use of an email newsletter. Research has shown that customers are highly receptive to e-newsletters because they likeRead more

    • 3 Ways You Can Repurpose Content For Social Media

      By Noelle Fox | Comments are Closed

      Do you spend a lot of time creating social media content? Ever feel stuck coming up with something to share? If you or you PR team can answer “yes” to either of those questions, itRead more

    • 3 Ways to Get to Know Your Audience

      By Noelle Fox | Comments are Closed

      “Know your audience” is a common phrase in the PR and marketing world. It’s simple and to-the-point, yet so many companies still struggle with really connecting and resonatingRead more

    • How to Handle Criticism on Your Social Media

      By Noelle Fox | Comments are Closed

      Let’s face it, not everyone is going to be a fan of your company. If it hasn’t already, a day will come when someone will write something negative about your organization on social media.Read more

    Recent Posts

    • Client Wins: Q1 2021
    • Getting More Mileage Out of News Releases
    • Top 4 Tips for Media Interviews
    • 4 Social Media Tips for Dentists
    • 6 Steps for a Successful E-Newsletter Program

    True Blue on Social

    Categories

    • Branding
    • Communications
    • Communications Planning
    • Company News
    • Content Marketing
    • Crisis Communications
    • Marketing
    • News Media Relations
    • Public Relations
    • Social Media

    True Blue Communications is a Tampa PR firm that serves clients throughout Florida and the U.S.

    © Copyright 2021 True Blue Communications. All Rights Reserved.     Privacy Policy | Terms & Conditions
    • Home
    • About
      • About Us
      • Our Team
        • Noelle Fox, APR
        • Kasey Brennan
    • Services
      • Our Services
        • News Media Relations
        • Content Marketing
        • Communications Strategy & Planning
    • Clients
    • Blog
    • Peaceful PR
    • Contact
    True Blue Communications