e-newsletter

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6 Steps for a Successful E-Newsletter Program

One of the best ways to connect with your audience is through the use of an email newsletter. Research has shown that customers are highly receptive to e-newsletters because they like to stay informed on company updates, promotions and educational information. […]

By |2017-10-02T12:22:52-04:00Sep 30, 2016|Content Marketing, Marketing|0 Comments

6 Ways to Get More People to Read Your E-Newsletter

An email newsletter is a fundamental way to directly connect with the people who are most important to your organization. Over the years, technologies have changed the way we present and distribute e-newsletters, but the overall approach to creating content that makes them effective has not. Whether you’re just launching your e-newsletter program, or you simply want to improve it, here are six ways to get people to open, read and click through your e-newsletter. […]

By |2017-10-02T12:22:54-04:00Dec 18, 2015|Content Marketing, Online Marketing|0 Comments

3 Ways Storytelling Can Increase Sales

When it comes to increasing revenue, sometimes a hard-hitting sales team needs to incorporate a softer approach to be most effective. Your sales team may be great at identifying new prospects and making cold calls, but do you regularly have new leads coming to you? And how’s your closing rate? […]

By |2017-10-02T12:22:58-04:00Jul 8, 2015|Marketing, Storytelling|0 Comments
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